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Trump Jr.-linked Thumzup secures $50M and Coinbase partnership to expand XRP treasury

Ralf Klein by Ralf Klein
August 14, 2025
Sammy Macharia

Edited by Sammy Macharia on August 14, 2025

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  • Thumzup closes a $50 million offering and earmarks proceeds for crypto accumulation and mining.
  • Company expands Coinbase Prime partnership for custody, trading, and a BTC-backed credit facility while targeting assets including XRP.

Thumzup Media Corporation has raised $50 million and deepened its institutional relationship with Coinbase Prime to accelerate its digital asset strategy, including an expanded allocation to XRP.

Thumzup closes $50 million equity sale at $10 per share to fund crypto accumulation and mining buildout

The Nasdaq-listed company completed a public offering of common stock at $10 per share for gross proceeds of $50 million.

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The company stated that funds will be deployed to diversify its digital asset treasury and to purchase new mining infrastructure, aligning capital formation directly to on-balance-sheet crypto exposure and self-mining capacity.

Management has disclosed that the board authorizes holding up to 90 percent of liquid assets in cryptocurrencies. That policy provides scope to scale treasury positions as market liquidity allows while maintaining balance sheet flexibility for mining equipment purchases and operations.

The offering proceeds therefore function as both inventory capital for digital assets and growth capital for infrastructure.

Coinbase Prime to provide custody, trading, and financing as Thumzup targets XRP among diversified assets

Under the expanded agreement, Coinbase Prime remains custodian and prime broker, integrating trading, financing, and NYDFS-qualified custody.

Thumzup also established a Bitcoin-backed credit facility with Coinbase Prime earlier this year, adding non-dilutive financing capacity that can be drawn against BTC collateral to support treasury operations and mining deployment schedules.

The company has indicated a plan to diversify beyond Bitcoin into large-cap networks. Communications from the firm name XRP among intended holdings alongside assets such as Ether, Solana, Dogecoin, and stablecoins.

That mix suggests a multi-asset treasury that seeks liquidity depth and established exchange infrastructure, with Coinbase Prime providing execution and custody rails across the chosen assets.

The announcement follows growing public visibility around the shareholder base. Filings and reporting identify Donald Trump Jr. as an investor in the company.

The Trump family link has drawn attention to Thumzup’s pivot from adtech into a combined crypto treasury and mining model, which now carries dedicated equity capital and institutional service arrangements to scale activity.

Operationally, the near-term milestones include allocating offering proceeds into target coins, commissioning mining hardware, and integrating credit lines secured by digital assets.

Execution will depend on market conditions, equipment lead times, and Coinbase Prime facilities that standardize settlement, collateral management, and custody. The company’s disclosures indicate an emphasis on measurable balance-sheet accumulation and a structured rollout of mining capacity rather than short-term trading.

By combining fresh equity capital with institutional custody and financing, Thumzup positions its treasury to scale in liquid assets while advancing a mining program designed to add self-generated coin inventory.

The inclusion of XRP within the targeted asset set aligns with the firm’s stated approach to diversify holdings across major networks that clear at institutional venues.

At the time of this press, XRP is trading at $3.25, having risen $0.020, or approximately 0.62%, compared to the previous close. Its intraday low and high are $3.23 and $3.34, respectively.

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Ralf Klein

Ralf Klein

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Ralf Klein is a computer engineer specializing in database technology, and as such, he was immediately fascinated by the possibilities of blockchain when he first heard about it, especially since this distributed, tamper-proof technology can be the base for much more than cryptocurrencies.
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